NICOLAS FEUILLATTE (the first brand sold in France and the 3rd largest brand in the world) asked DESDOIGTS ET ASSOCIÉS to redefine its new visual identity, the entire range of products and its move upmarket.
Idea
A new emblem that repositioned NICOLAS FEUILLATTE as the biggest champagne brand of winegrowers, where men and nature merge into a more authentic, more emotional and more qualitative symbol.