Conforama, a French furnishings leader that is peri-urban wanted to launch a new city centre offer with a focus on home decoration.
What kind of brand experience and offer could be dispensed in a city centre?
Idea
Today, interior decoration is more embodied by the magazines than by the stores.
Confodeco, the first ‘magazine to store’ that offers all home decoration live…
To be always on the same page!
The new brand consulting service for home decoration, for those who look for products in town and ‘deco’ services. Completely adapted to the trends of urban living.
Rework the offer to target an urban audience and create an area that is evolving and accessible. Featuring the latest trends and contemporary objects.